From January 12 to 14, NRF 2025 (the National Retail’s Big Show) was grandly held at the Jacob K. Javits Convention Center in New York. It is the oldest and largest retail expo in American history, the NRF brings together over 1,000 exhibitors and more than 40,000 attendees to explore and share the cutting-edge technology trends and market dynamics in the retail industry.

Rongta participates in the NRF exhibition every year. Rongta Technology showcased label printers, receipt printers, smart scales, and its subsidiary Imachine's POS and PDA devices in this time, fully demonstrating the innovative achievements of Rongta Technology in automatic identification and data capture (AIDC).

At the exhibition site, RI460 small industrial barcode label printer at the Rongta Technology booth attracted the attention and favor of overseas buyers. This printer combines thermal transfer and thermal printing technologies, flexibly meeting various printing needs, whether it's product labels, electronic waybills, or clothing tags, all can be easily handled. Its average daily printing volume exceeds 214,000 sheets, showcasing industrial-level printing efficiency and winning unanimous praise from on-site audiences for its commercial-grade cost performance.

Meanwhile, the ACE V1S linerless label printer significantly reduces storage costs and transportation expenses with its unique paperless design. The instant tearing and sticking feature, along with the convenience brought by the semi-automatic cutter, not only enhances the operational efficiency of the store but also further optimizes the shopping experience for consumers, making the shopping process faster and smoother. This series of innovative designs attracted many professionals from the retail industry, including those in catering and supermarkets, to stop and appreciate, as well as personally experience the convenience and efficiency of this printer.

For Rongta Technology, the NRF exhibition is not only an important business platform but also a window to sense the pulse of the market. We not only had in-depth discussions with our existing partners and suppliers to plan future development, but also met many new clients who showed strong interest in our products and engaged in thorough and specific discussions about our solutions.

Rongta Technology integrates innovative products throughout every key aspect of the retail industry. From precise AI intelligent weighing to efficient product label printing, from convenient inventory management to smooth checkout and receipt management, every step witnesses a dual enhancement of efficiency and user experience.

Looking to the future, Rongta Technology will continue to deepen its focus on the Automatic Identification and Data Capture (AIDC) market, promoting the in-depth application of technology in various aspects of the retail industry, injecting new vitality into the retail sector with smarter and more efficient products and services.