The annual National Retail Federation was held at the Javits Convention Center in New York City from Jan. 15^th to Jan. 17^th, 2023. NRF is the largest professional exhibition in the world's retail industry，almost all internationally renowned manufacturers in the retail industry have attended the event. As a leader in commercial printing equipment, Rongta Technology participated as expected.

The COVID-19 in the last few years has accelerated the change of times, bringing not only changes in people's lives, but also commercial enterprises in the tide of the epidemic. The retail industry, which is closely related to human life, is facing more challenges and opportunities. The application of AI has become more prominent in new retail and brought a new look for retail experience. In the age of smart new retail, Rongta deeply explores the development of the industry as always and focuses on product innovation and upgrading to meet market demand. In this show, in addition to showing serial products like receipt printers, portable printers, label printers, commercial scales and desktop POS that have been selling well around the world, many new products have also been unveiled, such as RFID label printer RPF412, AI scale Y3L, and smart scanning terminal PDA. Customers showed strong interest in those new items.

During the exhibition, there were many customers visited us. The complete product line, excellent product performance, novel design and innovation concepts made Rongta stand out in the whole exhibition hall.

During every NRF Retail exhibition, more than 40,000 people from the global retail community are experiencing technological transformation in the retail solutions market. Rongta will continue to adhere to the concept of "Inclusiveness, Innovation, Changing the world", continuously improve products and service quality to lead the industry innovation. With more expectation, we look forward to meet you at 2024NRF.